Niagaros Objectives and Key Results (OKR)

Great companies with great products and great teams that grow revenue are built with a long-term perspective.

While day-to-day execution focuses on quarterly goals and annual milestones, a clear vision for the future helps align decisions, inspire teams and create lasting impact.

At Niagaros, we use Objectives and Key Results (OKRs) to define what success looks like across different stages of our journey. Our roadmap in short is about execution, strategic scaling, vision realization and reaching the ultimate destination.

The following long-term OKRs outline our ambitions for the next phases and years. While the near-term objectives are concrete and measurable, the longer-term horizons serve as a guiding vision. This helps us stay focused on building a company designed to create value for the future.

 Accelerator
+ Network
Table of Contents
Niagaros Objectives and Key Results (OKR)
Value Proposition
Phase 1 (Execution Focus)
Phase 2 (Strategic Scaling)
Phase 3 (Market Leader)

Niagaros Objectives and Key Results (OKR)

Value Proposition

Niagaros enables organizations to:

  • Reduce audit preparation time by up to 80%.
  • Map controls once and reuse them across multiple frameworks (ISO 27001, SOC 2, GDPR, NIS2, DORA, AI Act and more).
  • Automate evidence collection from cloud infrastructure and business systems.
  • Continuously monitor compliance instead of relying on point-in-time audits.
  • Leverage AI to identify gaps, recommend remediations and generate documentation.
  • Accelerate enterprise sales by demonstrating a strong, continuously verified security and compliance posture.

Phase 1 (Execution Focus)

This is our tactical playbook. It focuses on immediate operational realities, cash flow and daily execution. 

  • Focus: 12-month revenue targets, specific product releases, and immediate marketing KPIs.
  • Actions: Translate long-term goals into measurable 90-day execution cycles and assign key performance indicators (KPIs) to specific team members.
Objective 1: Grow to €0,2m - €10m+ Annual Revenue
  • Director KR: Keep growth accounts, sales, partnerships and marketing efficient.
  • Head of Growth KR: Generate 100 paying customers. Establish pricing model. Customer success playbooks. Build partner network. Publish case studies.
  • Head of Marketing KR: Weekly product demos. Technical blog. LinkedIn content. SEO foundation. Webinar series. 
Objective 2: Build a great product
  • Director KR: Oversee PM and engineering to become the easiest AI-powered engine to automate compliance, trust and cloud security for SMBs.
  • CTO KR: Design and develop platform.
  • Head of Product KR: Define product vision, prioritize needs, manage backlog, oversee development stages, anticipate client needs, act as primary liaison and evaluate progress to maximize value.
  • Test Developer KR: Write and implement programs that automatically test software for any bugs.
  • UX/UI Designer KR: Design platform.
Objective 3: Build great teams of 8+
  • Director KR: Oversee team and increase decision making effectiveness.
  • Head of People and Culture KR: Attract, retain and strengthen great tech, security and growth talents. 

Phase 2 (Strategic Scaling)

This period bridges short-term operational work and long-term vision. It focuses on sustainable growth and market competitiveness.

  • Focus: Scaling operations, expanding market share and solidifying core leadership roles.
  • Actions: Build the infrastructure required to handle higher sales volume, expand your product lines and optimize profitability.
Objective 1: Grow to €5 - €30m+ Annual Recurring Revenue
  • Director KR: Keep growth accounts, sales, partnerships and marketing efficient.
  • Head of Growth KR: 1,000+ customers. Channel partners. MSP program. White-label offering.
Objective 2: Build a great product
  • Director KR: Oversee PM and engineering.
  • CTO KR: Design and develop platform.
  • Head of Product KR: Define product vision, prioritize needs, manage backlog, oversee development stages, anticipate client needs, act as primary liaison and evaluate progress to maximize value.
  • Test Developer KR: Write and implement programs that automatically test software for any bugs.
  • UX/UI Designer KR: Design platform.
Objective 3: Build great teams of 8+
  • Director KR: Oversee team and increase decision making effectiveness.
  • Head of People and Culture KR: Attract, retain and strengthen great tech, security and growth talents. 


Phase 3 (Market Leader)

This plan defines the company's direction and competitive advantage, establishing your position in the industry.

  • Focus: Market positioning, strategic partnerships and new geographic or demographic expansions.
  • Actions: Update your SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) and adjust strategies based on shifts in technology and consumer demand.
Objective 1: Grow to €30 - €100m+ Annual Recurring Revenue
  • Director KR: Keep growth accounts, sales, partnerships and marketing efficient.
  • Head of Growth KR: 5,000+ customers. Global presence. Enterprise customers.
Objective 2: Build a great product
  • Director KR: Oversee PM and engineering.
  • CTO KR: Design and develop platform.
  • Head of Product KR: Define product vision, prioritize needs, manage backlog, oversee development stages, anticipate client needs, act as primary liaison and evaluate progress to maximize value.
  • Test Developer KR: Write and implement programs that automatically test software for any bugs.
  • UX/UI Designer KR: Design platform.
Objective 3: Build great teams of 8+
  • Director KR: Oversee team and increase decision making effectiveness.
  • Head of People and Culture KR: Attract, retain and strengthen great tech, security and growth talents. 
 Previous
Next